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Marketing Copywriter Job in US

At Devoted Health, we’re on a mission to dramatically improve the health and well-being of older Americans by caring for every person like family. That’s why we’re gathering smart, diverse, and big-hearted people to create a new kind of all-in-one healthcare company — one that combines compassion, health insurance, clinical care, service, and technology to deliver a complete and integrated healthcare solution that delivers high quality care that everyone would want for someone they love. Founded in 2017, we’ve grown fast and now serve members across the United States. And we’ve just started. So join us on this mission!

Job Description

A bit about this role:

Devoted Health’s creative team is looking for a copywriter who can help create easy-to-understand, strategic assets for our members, prospects and partners. This role will not only help write a wide variety of marketing assets, but also has an integral part in shaping creative strategy for our channels.

You’re right for this role if…

  • You’re a jack-of-all-trades writer who can handle speaking to different audiences, and can write with a level of detail and a lens of compliance.
  • You’re obsessed with getting the details of complex topics right and have a willingness to learn an industry that is multifaceted and complicated.
  • You bring a strategic customer-first mindset to your work, keeping the “what’s in it for me?” message top of mind and partnering with design to make sure the important info is present and pops.
  • You’re a self-starter who thrives in high-volume, fast-paced environments and knows how to get things done.

Your responsibilities and impact will include:

  • Creating marketing assets for our traditional media channels including direct mail, publications, print collateral, internal communications, out-of-home, flyers, brochures, etc.
  • Working alongside designers to make sure your copy sings in layout and meets the creative strategy
  • Collaborating with business owners and SMEs to sharpen creative and business strategy for our assets
  • Understanding our marketing’s results and using that to drive new creative iterations and campaigns
  • Researching and writing branded content (articles, webinars, tip sheets) that educates our audience on Medicare and aligns with our overall brand strategy
  • Editing and de-jargoning emails and letters to make them friendly, plain-language materials
  • Establishing relationships with in-house subject matter experts to guarantee our materials are accurate and helpful
  • Being open to feedback and revisions on your writing

What do you think?

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